One of China's most beloved regional soft drinks, produced by Xi'an Bingfeng Beverage Co. Ltd since 1953 and now a cultural icon of the Shaanxi region.
Ice Peak (Chinese: 冰峰; pinyin: Bingfeng) is a renowned brand of carbonated soft drink originating from Xi'an, Shaanxi Province, China. The brand holds a dominant position in the local market, capturing over 80% share of Xi'an's glass bottle beverage sector, and has earned designations including "China Time-Honored Brand" and "Shaanxi Time-Honored Brand".
Ice Peak is usually consumed alongside other Shaanxi specialities such as paomo or youpo noodles. Together with roujiamo sandwich and liangpi cold noodles.
Frequently compared to Fanta, Ice Peak is noted for its less sugary composition, offering a crisper, more citrus-forward taste that many prefer over the sweeter global counterpart. The 330ml can format sits alongside Ice Peak's original glass bottle, which remains the most iconic presentation of the drink.
This can is an imported example purchased in the UK, representative of the growing international availability of Chinese regional soft drinks through specialist Asian grocery stores.
A rare and culturally significant addition to the PullTab archive. A drink with over 70 years of history behind it, still going strong.